Shinminato Wholesale Market (Shinminato Fisheries Cooperative)

Shinminato Oroshiuri Ichiba (Shinminato Gyokyo)

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Witness the exciting seafood auction of fresh catches from Toyama Bay!

Historic Sites

Tourist destination images of Shinminato Wholesale Market (Shinminato Fisheries Cooperative)(1)

Tourist destination images of Shinminato Wholesale Market (Shinminato Fisheries Cooperative)(2)

Tourist destination images of Shinminato Wholesale Market (Shinminato Fisheries Cooperative)(3)

HighlightsWitness the auction of fresh seafood from Toyama Bay
The 12:30 PM midday auction is especially lively
Observe the auction up close
Experience the energy of the auctioneers' calls and buyers' hand signals
Restaurants serving fresh seafood are also available

Basic Information

Address: 1-1100, Hachiman-machi, Imizu City, Toyama Prefecture Search for tourist attractions in Toyama

Access: ■About a 10-minute walk from Toyama Chiho Railway Higashi-Shinminato Station ■About a 25-minute drive from Kosugi IC on the Hokuriku Expressway ■About a 30-minute drive from Takaoka IC on the Nōetsu Expressway Show route

Op.Hours: Open daily from 12:30 PM, except on holidays, from September 10th to mid-May.

Cld.Days: Sundays, Wednesdays, Year-end and New Year holidays, and days when the fishing port is closed.

Fee: Daytime Auction Viewing Fee (September to May only) Individual: ¥100 per person (adults and children), Group: ¥2,000 per bus.

INFO: ※Prior reservations are required. →Please visit the Shinminato Kitto-Kito Market Information Center by 12:00 PM. ※The schedule for the daytime auction in 2025 will be determined around December 2024. The daytime auction may be canceled due to inclement weather. Please check with Shinminato Kitto-Kito Market after 9:00 AM on the day.

HP: https://www.shminato-k.com/

Overview

Shinminato Wholesale Market (Shinminato Fisheries Cooperative) in Imizu City, Toyama Prefecture, is a tourist spot where you can observe the lively auction of fresh seafood caught in Toyama Bay. Known as a "natural fish tank," Toyama Bay thrives with diverse seafood thanks to the mineral-rich water flowing from rivers like the Shogawa and the Koyagawa. The Shinminato Fisheries Cooperative diligently protects and nurtures this blessed natural environment, maintaining valuable fishing resources while providing delicious seafood. At Shinminato Wholesale Market, auctions of the day's fresh catch take place. Besides the usual early morning auction, a midday auction is held at 12:30 PM, allowing visitors to witness the energetic atmosphere with prior reservations. Observe the intense interactions between auctioneers and buyers up close. You'll be amazed by the speed of the auctioneers' calls and the buyers' swift hand signals. The auction floor is located on the first floor, while the second floor serves as an observation area for tourists. To ensure a smooth auction process, please follow the instructions of the staff. Photography is allowed, but flash photography is prohibited. Please refrain from shouting during the auction. Note that auctions are canceled on days when fishing is impossible due to inclement weather. Shinminato Wholesale Market is a vibrant tourist spot where you can experience the abundance of Toyama Bay. Be sure to visit the midday auction to witness the excitement and energy of the fresh seafood auction.