Kojima Jeans Street is a street in Kojima, Kurashiki City, Okayama Prefecture, lined with unique jeans shops. Along the approximately 400-meter-long street, from the Kyū Nozaki-ke Residence to the Nozaki Monument, local jeans manufacturers are clustered together, offering original jeans representing the world-renowned "Japan Denim." Kojima has long been known as a cotton-producing region, and is also famous as the place where jeans were first manufactured in Japan during the Meiji period. Today, numerous jeans makers are based here, inheriting traditional techniques while continuously creating innovative designs. Kojima Jeans Street features shops of famous brands such as Big John and Momotaro Jeans, allowing you to try on and purchase jeans infused with each brand's unique dedication. There are also factories where you can observe the jeans manufacturing process, and shops selling denim goods, providing a chance to experience the history and culture of jeans. The surrounding area also boasts stylish cafes and specialty restaurants, making it perfect for lunch or a coffee break. This spot is recommended not only for jeans enthusiasts, but also for those interested in fashion or Japanese traditional culture.