Upcoming events, festivals, and experiences in Ehime, with dates.
Ehime · Festivals & Fireworks
Witness the Shirataki Rurihime Matsuri, where children dressed in stunning traditional attire parade through the streets. It is a breathtaking display of local history and folklore you shouldn't miss.
Nov 23
Experience the 10 most sacred days of Mt. Ishizuchi. Witness the divine ascent of the deities and the mystical beauty of Japanese mountain worship.
Jul 1, 2027
Witness the powerful Ushi-oni, sea processions, and stunning fireworks! Experience the tradition and excitement of the Uwajima summer festival in Ehime.
Jul 22, 2027
Ehime
Located at the summit of Mt. Ishizuchi, the highest peak in Western Japan, Cho-jo-sha stands at 1,982 meters. The challenging 'Kusari no Gyojo' (chain sections) offers a profound experience for hikers. Visit between May and November to witness its natural and historical beauty.
A stunning viewpoint overlooking Matsuyama and the Seto Inland Sea! With an elevation of 300m, the summit features an observation deck and a gentle 1-hour hiking course perfect for beginners. Enjoy the changing seasonal landscapes and city views.
A historic temple featuring a National Treasure Main Hall and the legendary 'Uba-zakura' cherry tree mentioned by Lafcadio Hearn. A perfect place to observe Kamakura-period architecture in a serene setting.
A profound spiritual site featuring the National Treasure Niomon Gate, a massive Kobo Daishi statue, and the legendary 'Stone' of Emon Saburo. Located near Dogo Onsen, it is a highlight of Ehime tourism where you can enjoy history, culture, and local food.
A beautiful beach featuring crystal-clear waters with a top 'AA' water quality rating. With well-maintained sandy shores and facilities like foot baths, it is a perfect spot for summer swimming and seaside strolls. Don't miss the breathtaking sunset-colored skies.
A sacred site at 1,400m on Mt. Ishizuchi. Visit Jojusha to experience the pure mountain air and the legendary history of Yakunogyoja. Easily accessible via the mountain ropeway.
