The Hanamori Matsuri is a grand spring festival held at Niutsuhime Shrine to welcome the arrival of spring. Offerings of seasonal flowers are presented to the deity Niutsuhime-no-Okami to pray for national peace and prosperity. Set against the breathtaking natural beauty of Amano village, this event blends solemn Shinto rituals with vibrant, festive celebrations.
Highlights & How to Enjoy
From dignified ceremonies to high-energy traditions, there is much to discover at this festival.
*Sacred Procession**: Witness a stunning re-enactment of the medieval 'Hamafuri' ritual. Led by Sarutahiko (represented by a Tengu figure), participants in traditional attire parade through Amano village, offering a profound sense of Japan's living history.
*Musical Offering**: Enjoy a soulful vocal performance by Shizuka Miyamoto, who sings of the history and culture surrounding the 'Amano no Koizuka' site, adding a touch of poetic elegance to the day.
*Mochi-maki (Rice Cake Tossing)**: Experience one of the most exciting parts of the festival. In this high-energy tradition, rice cakes are tossed from the shrine grounds, creating a lively and joyful scene for all spectators.
Schedule
The festival proceeds from morning through the afternoon as follows:
*10:00—**: Main Ceremony (Grand Festival Ritual) and Special Hanamori Prayer
*13:30—**: Sacred Procession (Cancelled in case of rain)
*14:30—**: Vocal Offering by Shizuka Miyamoto (Held outside 'Amano no Koizuka'; cancelled in case of rain)
*15:30—**: Mochi-maki (Rice Cake Tossing; cancelled in case of rain)
Venue & Access
The event takes place at Niutsuhime Shrine, located in Katsuragi-cho, Wakayama Prefecture.
Item
Details
Venue
Niutsuhime Shrine
Important Information
*Weather Policy**: The sacred procession, vocal performance, and mochi-maki are subject to cancellation in the event of rain. Please check the weather forecast before your visit.
*Crowd Management**: Large crowds are expected. Please follow the instructions of security personnel regarding vehicle movement and traffic.
*Special Prayers**: A special Hanamori prayer is available during the festival. If you wish to participate, please contact the shrine in advance.
What to Bring & Etiquette
*Safe Viewing**: During the mochi-maki, please do not run or push. For your safety, follow all instructions from shrine staff and security.
*Clothing**: As most activities are held outdoors, we recommend comfortable clothing and footwear that can handle changing weather conditions.
*Inquiries**: For details regarding special prayers, please contact the shrine directly.