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Ushigo Matsuri Festival

Guide

Ushigo Matsuri Festival

6 min read

Event Overview

Ushigo Matsuri is a traditional festival held in Hino Town, Shiga Prefecture, to celebrate and promote the local agriculture, forestry, and commerce. The event brings the community together through various stalls and exhibitions that showcase the region's unique industrial and cultural charms. The festival reaches its climax with a beautiful fireworks display, funded by local sponsors, which illuminates the night sky over Hino.

Highlights & How to Enjoy

The biggest draws of this festival are the energetic atmosphere and the spectacular fireworks. Visitors can enjoy a wide range of street food and local specialties from numerous food stalls throughout the venue. Additionally, the event features exhibitions highlighting local industries, offering a rare glimpse into the cultural and economic life of a Japanese rural town. The grand finale of fireworks is a breathtaking way to conclude the evening.

Schedule

The festival takes place on September 26th. The day begins with lively daytime activities and builds up to the evening festivities.

  • *Event Hours**: 11:00–20:00
  • *Fireworks Display**: Starts at 19:45

Venue & Access

The main venue is the Hino Town Hall Parking Lot.

  • *Venue Name**: Hino Town Hall Parking Lot
  • *Access**: Due to the fireworks display, there will be traffic restrictions on the roads surrounding the Town Hall. Please be cautious when using public transport or driving in the area.
  • *Bus Notice**: The local community bus stop for "Hino Town Hall" will be temporarily relocated to the road near the main entrance of the Town Hall. Additionally, the "Hino Town Hall" stop for the Choisoko Hino ride-sharing service will be unavailable.

Tips for Visitors

Ushigo Matsuri is a high-energy event perfect for enjoying local food and culture. We recommend arriving early to explore the food stalls and exhibitions. Since the fireworks at 19:45 are the main highlight, ensure you find a good viewing spot well in advance to enjoy the grand finale.

What to Bring & Etiquette

As this is an outdoor event, please wear comfortable clothing. Since temperatures may drop in the evening, bringing a light jacket or wrap is recommended. Please check your travel route in advance due to the temporary changes in bus stops and traffic regulations. For detailed information on payments or reservations, please consult the official website.