Yaniba Matsuri Festival

Event Overview

Yaniba Matsuri is a traditional autumn festival held at Hakusan Shrine in Sado City, Niigata Prefecture. This event offers a rare opportunity to witness precious local traditions, specifically the 'Oni-daiko' (demon drumming) and the 'O-shishi' (great lion dance). Set against a beautiful backdrop where colorful banners flutter near the coast, you will experience the powerful rhythm of drums and the dynamic energy of traditional dance.

Highlights & How to Enjoy

The biggest draw of this festival is the performance of the Oni-daiko and the O-shishi. The Oni-daiko, featuring three distinct types of dance, is incredibly powerful and captivating. You will also see a heartwarming sight: local children with red-painted cheeks dancing alongside adults. After the shrine offerings are complete, the 'Kadotsuke'—where performers parade through the village while beating drums—is a vital part of the experience that showcases the deep-rooted community spirit.

Schedule

The festival is held on September 20, 2026.

The day begins with morning rituals at the shrine, followed by the traditional procession through the village accompanied by the rhythmic sounds of the drums. Please note that the exact timing of the performances may shift slightly depending on the day's progress, so we recommend enjoying the local atmosphere as it unfolds.

Venue & Access

The event takes place at Hakusan Shrine (Yaniba) in Sado City.

• *Address**: 1004 Yaniba, Sado, Niigata 952-0704
• *Access**: Approximately a 30-minute drive from Ogi Port. The nearest bus stop is 'Honryuji-mae' (Maehama Line), which is a 1-minute walk from the shrine.

Tips for Visitors

Attendance is free and open to everyone. As this is a traditional Shinto ritual, please respect the local culture and observe the ceremonies quietly. To get a closer view of the intense drumming and the lion dance, we recommend arriving at the venue a little early.

What to Bring & Etiquette

• *Clothing**: As the event is held outdoors, please wear comfortable walking shoes and clothing suitable for the weather.
• *Payment**: While viewing the festival is free, please be prepared for any local food or souvenir costs if you plan to shop nearby.
• *Etiquette**: This is a sacred religious event. Please be mindful of your behavior around the shrine and avoid obstructing the ritual proceedings. For specific rules or details, please check the official website.