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Oide Matsuri (Heikoku Matsuri)

Guide

Oide Matsuri (Heikoku Matsuri)

6 min read

Event Overview

Oide Matsuri (Heikoku Matsuri) is a massive traditional ritual that signals the arrival of spring in the Noto region of Ishikawa Prefecture. This significant cultural heritage involves a grand procession covering approximately 300km, starting from Keta Taisha in Hakui City and traveling toward Nao City. It is a special event where you can feel the weight of history and local faith amidst the beautiful scenery of Nato.

Highlights & How to Enjoy

The absolute highlight is the sheer scale of the procession. You can witness the long-standing traditions preserved by local communities as they follow the path from Keta Taisha to Hongu Shrine in Nao City. Watching the entire region share the joy of spring's arrival through this journey is a deeply moving experience. We recommend finding a spot along the route to feel the energy of the festival alongside the historic landscapes.

Schedule

This festival takes place on a fixed annual schedule. The procession begins at 7:00 AM from Keta Taisha and heads toward Hongu Shrine in Nao City. The grand schedule spans several days, involving the route to Nao City and a return to Keta Taisha. We recommend checking the specific route and estimated arrival times at various points closer to the event dates.

Venue & Access

This event is not held at a single venue but takes place across a wide area including Hakui City, Nao City, Shika Town, Hodatsushimizu Town, and Nakanoto Town.

  • *Main Starting Point**: Keta Taisha (Hakui City, Ishikawa)
  • *Main Destination**: Hongu Shrine (Nao City)
  • *Access Example**: Approximately 10 minutes by bus from JR Haiji Station, followed by a 3-minute walk from the "Ichinomiya" bus stop (near the starting point).

Tips for Visitors

Since Oide Matsuri is a mobile procession, it is important to understand the route rather than just focusing on one spot. To get a closer look at the festivities, try to time your viewing at major landmarks along the route or when the procession arrives at the shrines.

What to Bring & Etiquette

As this involves long periods of outdoor movement and walking, please wear comfortable clothing and walking shoes. It is also wise to carry a compact umbrella or raincoat to prepare for changing weather.

  • *Payment**: Please check the official information regarding food and beverage costs around the festival areas.
  • *Reservations**: No reservation is required to watch the procession, but we recommend booking accommodation in advance if you plan to stay nearby.
  • *Etiquette**: Please be respectful of the traditional rituals and avoid obstructing the procession.