Saturday Special Market

Event Overview

Sendai Asaichi is a beloved permanent market known as the "Kitchen of Sendai," located in Aoba Ward, Sendai City, Miyagi Prefecture. Situated just a 5-minute walk from JR Sendai Station, it offers a wide variety of fresh vegetables, fruits, seafood, and meats. The "Saturday Special Market" is a popular monthly event where local shopkeepers offer specially curated deals and seasonal specialties.

Highlights & How to Enjoy

The biggest draw is the chance to purchase high-quality local ingredients at much lower prices than usual. You can experience the changing flavors of Miyagi through the seasons, such as Sendai strawberries in spring or premium seafood in autumn and winter. The market is also a paradise for food lovers; enjoy the lively atmosphere while snacking on local favorites like crispy croquettes, sweet "Zunda Dango" (sweet soybean paste dumplings), or even a hearty "Asa-ramen" (morning ramen).

Schedule

The "Saturday Special Market" is held once a month. Please check the official Sendai Asaichi website for the specific upcoming dates.

Venue & Access

The event takes place throughout the Sendai Asaichi shopping street. It is extremely easy to access, located only about a 5-minute walk from JR Sendai Station. It is also conveniently close to the Sendai Station West Exit Bus Pool, making it easy to reach via public transport.

Tips for Visitors

Many stalls in the market do more than just sell raw ingredients; many offer freshly cooked street food. You can find spots perfect for snacking on the go, such as freshly fried croquettes or seafood dishes. We recommend checking which seasonal specialties are at their peak during your visit to get the best experience.

What to Bring & Etiquette

We recommend wearing comfortable walking shoes to explore the market easily. Since many vendors are small, traditional shops, it is highly recommended to carry cash or coins for smooth transactions. For specific details regarding payment methods or any potential reservation requirements, please check with individual shops or the official local information.