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Ajisai Matsuri (Hydrangea Festival)

Guide

Ajisai Matsuri (Hydrangea Festival)

5 min read

Event Overview

Join the 'Ajisai Marche' at the IOX-AROSA ski resort in Nanto, Toyama, on July 5 (Sat) and July 6 (Sun), 2026. This market-style event celebrates the arrival of early summer amidst blooming, colorful hydrangeas. Guests can enjoy a variety of activities including tent saunas, creative workshops, and food trucks in a beautiful natural setting.

Highlights & Activities

The main attraction is the 'Tent Sauna Experience,' where you can relax in a sauna while gazing at the stunning natural scenery. For those looking to connect with nature, there are workshops such as hydrangea cutting and moss ball (kokedama) making. Additionally, guests who spend 1,000 yen or more at the venue's restaurant are eligible for one round of the 'Garapon' lottery—a fun way to win exciting prizes! You can also enjoy gourmet food from various food trucks and the highly popular 'Hiroshi's Handmade Soba.'

Schedule

  • *Dates**: July 5 (Sat) and July 6 (Sun), 2026
  • *Hours**: 9:00 AM – 3:30 PM

Venue & Access

The event is held around the IOX-Valt Cottage area within IOX-AROSA.

Tips for Visitors

To ensure a smooth experience, we recommend making reservations in advance, especially for the 'Tent Sauna.' It is highly recommended to call ahead at +81-763-55-1969. While food trucks and restaurants are available, please have both cash and credit cards ready for convenience. Whether walking through the trails or enjoying the workshops, it is a perfect way to enjoy the natural beauty of Mt. Io.

What to Bring & Etiquette

  • *Payment**: Both cash and credit cards are accepted.
  • *Language Support**: The event is primarily operated in Japanese. For detailed inquiries, please contact the venue via phone (+81-763-55-1969).
  • *Reservations**: The Tent Sauna is a priority-reservation system. We recommend calling in advance.
  • *For Sauna Users**: Please bring a change of clothes and a towel.
  • *Etiquette**: As this is a nature-focused event, please help protect the environment by taking your trash with you.