Browse attractions and highlights across Iwate, and build your itinerary around them.
A site that preserves the history of disaster prevention through its massive 10-meter high sea wall. Experience the scale of the 'Great Wall' and reflect on the lessons of the Great East Japan Earthquake.
A majestic peak in the Tohoku 100 Famous Mountains offering stunning views of Mount Iwate. Enjoy the beautiful Mitsuishi Wetlands and a 360-degree summit panorama. With easy access from Amari Onsen, you can enjoy both nature and hot springs in one trip.
A breathtaking white mudstone landscape on the Kitakami River named by Kenji Miyazawa. We recommend checking the live camera footage before your visit to see the 'English Coast' in person.
The historic home that served as the setting for Ishikawa Takuboku's essay 'Waga Yojohan.' A cultural landmark in Morioka where you can experience the atmosphere of a bygone era.
Experience Jodogahama, a quintessential scenic spot of Sanriku. Witness the breathtaking view of white volcanic rocks and calm waters shaped by nature over 52 million years.
A place where the spirit of Japanese craftsmanship lives. Experience the luxury of watching master artisans at work, purchasing high-quality traditional crafts, and participating in hands-on cultural experiences.
世界遺産・平泉の歴史を象徴する金鶏山。黄金の鶏の伝説や経塚の歴史、そして義経妻子の墓など、平泉の精神的な礎となった場所を歩いて巡ることができます。
A scenic drive through the seasons, from the massive snow walls of spring to the vibrant autumn colors of Hachimantai's 1,613m peaks.
A mystical limestone cave featuring 350-million-year-old geological layers. Highlights include an emerald green subterranean lake, ancient fossils, and beautiful stalactites. A hidden gem in Ichinoseki, Iwate, where you can feel the breath of ancient Earth.
A place of reflection and learning to preserve the memory of the disaster for future generations.
An open-air museum in Tono, Iwate, where you can experience traditional Japanese life. Explore historic Nanbu Magariya farmhouses and enjoy hands-on cultural activities like straw craft and local cuisine.
A historic residence and protected garden from the Meiji era. Experience the peaceful beauty of Morioka's nature and history through a relaxing seasonal stroll.
The home of the Grand Seiko spirit. Experience the birth of high-end mechanical watches within a beautiful wooden structure that harmonizes perfectly with the nature of Mt. Iwate.
東日本大震災からの復興を象徴する釜石鵜住居復興スタジアム。ラグビーワールドカップの舞台にもなったこの場所で、震災の記憶、防災の知恵、そして地域との「絆」を感じる特別な時間を過ごしてください。
From the 852m summit, enjoy spectacular views of the Pacific sunrise and Mt. Iwate amidst a sea of clouds. A perfect hiking destination featuring rare Hime-botaru firefly habitats and lush Mizunara forests.
A 360-year-old Edohigan cherry blossom that grows through a massive rock. A photogenic icon of Morioka, offering a powerful sense of natural vitality and history.
A world-class ski resort featuring exceptional snow quality. Beyond skiing, enjoy luxury hotel stays, forest glamping, and golf for a premium year-round experience.
春の桜並木が美しい水沢競馬場。約150本のソメイヨシノに囲まれた環境で、競馬観戦と自然の景観を同時に楽しめます。周囲の山々の眺望も魅力の一つです。
A beautiful wide-area park featuring stunning lake views and diverse activities for families, from water sports to nature observation.
A museum where you can learn about the history of the Great East Japan Earthquake, local nature, and the unique culture of the sea and shells. It is highly accessible, just 1 minute from BRT Rikuzentakata Station.
Experience the history and festivals of Morioka in one place! This museum offers a deep dive into local culture through its 1st-floor festival displays and 2nd-floor historical archives. English pamphlets are available for international visitors.
Experience the timeless beauty of Ichinoseki Hontera, a landscape unchanged for 800 years. Wander through golden fields and historical paths to connect with Japan's medieval roots.
A significant Tendai Buddhist temple featuring National Cultural Properties. Discover the history of the Tohoku region and the roots of the traditional Somin Matsuri in the heart of Oshu.
View the remains of the Saiichi Ohashi Bridge, which collapsed due to ground movement, from a safe observation deck. A valuable site for learning about disaster prevention and history.
A nationally designated historic site featuring mid-Jomon stone circles and reconstructed pit dwellings. A perfect historical park to learn about ancient Japanese life.
世界遺産・平泉の歴史的な風景に、美しいソメイヨシノが彩りを添えるスポットです。約1.5km続く桜並木は、春の平泉観光に欠かせない絶景ポイントです。
Discover the elegance of Nanshoso, a historic residence in Morioka. Whether it is the mesmerizing reflection of autumn leaves on polished floors or enjoying matcha in a serene garden, this experience offers a beautiful escape into traditional Japanese culture.
A breathtaking 2,500-hectare highland featuring seasonal hydrangeas and rhododendrons. The perfect destination for those seeking to refresh and reconnect with nature.
Located at 700m altitude, Gado-ko Lake is a stunning scenic spot selected as one of Japan's Top 100 Dam Lakes. Experience breathtaking views of birch and oak forests during the seasons of fresh greenery or autumn colors. It is the perfect destination for those looking to refresh through camping, ca…
Komagata Jinja is a prestigious shrine waymarked by its connection to the majestic Mount Komaga and its history as a protector of horses. It offers a peaceful retreat in the heart of Mizusawa's nature, perfect for experiencing traditional Japanese spirituality and ritual.
A scenic local train journey through the beautiful Rias Coast. Experience the grandeur of the Pacific Ocean and special seasonal experiences in Iwate.
The Taro Kanko Hotel is a profound memorial to the Great East Japan Earthquake. Witness the raw power of nature through the building's damaged structure and enhance your disaster preparedness through highly educational guided tours and video footage.
Kamafuchi Falls is a designated scenic spot in Iwate Prefecture. Enjoy a breathtaking landscape of water and rock formations while feeling the literary spirit of Kenji Miyazawa amidst the changing seasons.
水産のまち大船渡の拠点、大船渡市魚市場。公式サイトでは最新の水揚げ統計や市況情報が確認できます。BRTの停留所も近く、アクセスも便利です。
A center for Otsuchi's history and culture. Explore the Disaster Heritage Exhibition Room, the 3rd-floor library, and music studios to connect with the local community and its journey.
Enjoy the exquisite Pure Land garden of the World Heritage site, Mochi-dera. The Oizumi-ga-ike pond is particularly breathtaking during the calm mornings and evenings when the 'water mirror' effect occurs. Use the multilingual audio guides to immerse yourself in the history of the Heian period.
Hanamaki Onsenkyo in Hanamaki, Iwate, features 12 distinct hot spring groups. With accommodations ranging from traditional inns to large hotels, you can enjoy a diverse hot spring experience within a beautiful natural park.
An open-air museum where you can experience traditional life in Tohoku through thatched-roof houses and Taisho-era architecture. Feel the history and seasonal beauty across a vast, natural landscape.
Experience the breathtaking natural beauty of Kosode Coast in Sanriku Fukko National Park. With its dramatic cliffs and sea caves, it is the perfect place to unwind with a camera in hand and feel the refreshing sea breeze.
Experience the famous 'Flying Dumplings' at Genbi Gorge, a scenic treasure of Iwate. The sight of the cable-delivered treats amidst stunning rock formations makes for an unforgettable memory.
A historical theme park where you can experience Heian-period architecture and culture. Enjoy hands-on programs like period costume dressing and gold/silver ink sutra copying. Immerse yourself in the history of the Oshu Fujiwara clan amidst beautiful seasonal landscapes.
A historic lone cherry tree in Hachimantai, Iwate. Once a sacred tree of a local shrine, its beautiful silhouette against the blue sky and green hills symbolizes the arrival of spring. Visit in early May for the most stunning views.
A historic site featuring 500 Arhat statues carved into natural stones. Discover the diverse expressions of these sacred figures while experiencing the quiet, spiritual history of the region.
A cultural hub in Hanamaki, Iwate, dedicated to the poet Kenji Miyazawa. Discover his philosophy and deep connection to nature through rare manuscripts, music, and visual exhibits.
Explore the Agricultural Education Museum, a National Important Cultural Property with a history as Japan's first higher agricultural school. A perfect spot to experience the legacy of Kenji Miyazawa and the architectural beauty of the Meiji/Taisho eras.
A magical theme park recreating the world of Kenji Miyazawa. Experience the fusion of literature and nature through themed exhibits and seasonal forest light-up events.
Experience the elegant Otsutsumi Kagura, a UNESCO Intangible Cultural Heritage. Witness the sacred year-end ritual of gratitude through traditional dance and vibrant costumes.
達谷窟毘沙門堂をお楽しみください。
たかむろ水光園をお楽しみください。
A premier Iwate ski resort offering exquisite powder snow and stunning mountain vistas.
A signature traditional event of Iwate where horses in brilliant regalia parade through the streets, accompanied by the rhythmic chime of over 700 bells. Experience the breathtaking beauty of Japanese tradition and sound in person.
1万個の太鼓が響き渡る「日本一の太鼓パレード」！盛岡の街が熱狂に包まれる、東北五大夏祭りの一つ。迫力満点の踊りと、観客も参加できる輪踊りで、最高の夏の思い出を作りましょう。
The traditional Somin Matsuri held on January 2nd in the heavy snows of Iwate. Witness the powerful spectacle of men in loincloths performing rice-pounding and purification rituals, a profound display of Japan's ancient traditions.
Witness the breathtaking Hadakamairi in Morioka on the evening of January 15. See young men in traditional attire performing a powerful ritual to pray for a prosperous year. A mystical winter experience illuminated by the glow of traditional lanterns.
白糸の滝をお楽しみください。
Experience the solemn beauty of the 'Saijimin Kagura' ritual, a UNESCO Intangible Cultural Heritage. A special mid-December night ceremony to offer thanks to the gods.
A grand festival of traditional arts held in Kitakami, Iwate. Enjoy a three-day program featuring intense Onikenbai dances, folk parades, and a spectacular fireworks display. A perfect way to experience the soul of Tohoku culture.
Enjoy your unforgettable visit to Takikando Cave.
A comprehensive guidance center for the Hiraizumi World Heritage site. Explore history through 3D terrain models, VR experiences, and multilingual audio guides. Admission is free.
Enjoy a unique journey on the Sanriku Railway with character-themed trains like Pokémon and Zorori, limited-edition station stamps, and local specialties. Check the seasonal schedule to make the most of your trip!
